Jasmine Takanikos is a global branding authority, thought leader, and educator harnessing creativity and strategy for an integrated, inquiry-based approach to personal and brandpositioning. She works with entrepreneurs, intrapreneurs, creators, and businesses across all industries including finance, lifestyle, technology, education, and architecture.
In 2010 she developed BrandHuman, a principle- based methodology for exploring mind, body, and business. Jasmine and Chief Strategy Officer Eve Lewis currently offer bespoke personal positioning insight sessions, leadership trainings, and curated experience for international brands such as Soho House and The NoMad.
At Candor Branding, Jasmine and Principal Mike Molloy practice deeply listening to their clients’ needs to create honest and innovative design work that is anchored in in-depth understanding of strategy and community across industries.
With designer Bliss Lau, she co-created and co-taught the ground-breaking course ‘Centering Your Brand’ at PARSONS The New School of Design, leading over 700 international creators and entrepreneurs through building their brands and positioning.
Jasmine’s holistic perspective is rooted in her 20 years of experience as a strategist, entrepreneur, and future forecaster, which developed her ability to deeply listen and gracefully execute, and attracted clients such as Adidas, T. Rowe Price and Ritz Carlton.No matter who she works with, the work is always powered by respect, passion, honesty, sensitivity, and trust. An avid deep ocean swimmer, Jasmine is devoted to holding space for clients to explore their own depths and passions in order to clarify and achieve their goals.
Jasmine and her work have been featured by NPR, Forbes, Architectural Digest, Adobe’s 99U, CNN, and more.